Beyond the Numbers: Engaging Your Patrons Through Patron Journeys

The Opera America Conference rolls into St. Louis, Missouri 20 - 23 June. If you have never attended a conference this is a great one to attend. I have attended many over the years and each time come away engaged, inspired and energized. Marc Scorca and his team do an incredible job with each conference experience. …

Continue reading Beyond the Numbers: Engaging Your Patrons Through Patron Journeys

From Artist to Administrator: David Walker

Increasingly opera companies are turning to the very artists that perform on their stages for assistance in running their organizations.While these artists are focusing their talents on providing artistic consultation still others are using their talents to improve an organization's bottom line. David Walker is one such artist who has transitioned from the operatic stage to the Managing Director at Palm Beach Opera.