The Opera America Conference rolls into St. Louis, Missouri 20 - 23 June. If you have never attended a conference this is a great one to attend. I have attended many over the years and each time come away engaged, inspired and energized. Marc Scorca and his team do an incredible job with each conference experience. …
In Part One we covered the philosophy of dynamic pricing and introduced some concepts and tools needed to use dynamic pricing in your organization. If you missed the first blog post you can click on this link: Dynamic Pricing: The Toolbox You Need for Extra Revenue - Part One. In this second part, we are …
CRM solutions are not created equal. There are important lessons to be learned.
Through understanding that audiences want to take a journey with an organization, it is critical that the organization take the time to understand and learn from their audience. By gathering information about audiences strategic decisions can be made to engage, retain and cultivate lasting relationships.
So many organizations complain that they can’t get new audiences. A panel of their own audience sat down recently to talk to them. Here is what they said.
Understanding who is driving the artistic choices as well as to how they fit into an overall organizational artistic vision is important both for continuity and stability.
It is a given for just about any nonprofit that attracting, retaining and upgrading patrons is the name of the game. Afterall, if an organization produces great art and there is no one in the hall to see it is it still great art? An organization's marketing plan is crucial to operations.